The challenge
Help gala guests understand the Food Center’s work and its relationship with Easterseals Veterans Rally Point, then prepare the room for a live fundraising appeal.
CASE STUDY • UNITED WAY
United Way Food Center
One human story. A clearer reason to give.
A mission made personal.
United Way of Southeastern Connecticut • Gemma E. Moran United Way/Labor Food Center
Our approach
Build one connected film around lived experience. Mary’s story made the work personal, supported by program and community perspectives and a clear path toward giving.
Client feedback
In the gala debrief, Rebecca Reutlinger rated the film 5/5 for explaining the partnership and 5/5 for balancing challenges with hope, dignity, and impact. Mary’s story was the most memorable part.
Let’s figure out what your video needs to do.
Tell me who you need to reach and what you want them to do next. We’ll talk through what to film and where to use it.
Prefer to write? Visit Contact to start a project brief.