Capabilities & Recruitment
Pii
A capabilities film for pharmaceutical buyers, plus a separate recruitment film for candidates.
Overview
Supreme Optimization brought us in to make two films for Pharmaceutics International, Inc. (Pii). Pharmaceutical buyers needed to see what Pii could handle, and candidates needed to see what it was like to work there.
Pii received a capabilities film showing its facilities and pharmaceutical development and manufacturing work, plus a separate recruitment film featuring the people who do that work.
Two films for two audiences
We worked with Supreme Optimization to select team members for interviews. Facility and lab footage show buyers the work, and the recruitment film lets staff describe what it’s like to do it.
Crew
- Director: Justin Mashuta
- Director of Photography: Doug Lively
- Editor: Justin Mashuta
- Gaffer: David Muirhead
Let’s figure out what your video needs to do.
Tell me who you need to reach and what you want them to do next. We’ll talk through what to film and where to use it.
Prefer to write? Visit Contact to start a project brief.